- Main Page
- Information on the Institution
- General Description of the Institution
- Address of İzmir University of Economics
- Academic Authorities
- Academic Calendar
- Recognition of Prior Learning
- Recognition of Study Abroad
- List of Programs Offered
- General Admission Requirements
- General Registration Procedures
- ECTS Credit Allocation
- Grading
- Arrangements for Academic Guidance
- Internationalization
- Institutional ECTS Coordinator
- Departmental Erasmus Coordinators
- Degree Programs
- Visual Communication Design
- Qualification Awarded
- Level of Qualification
- Specific Admission Requirements
- Qualification Requirements and Regulations
- Recognition of Prior Learning
- Profile of the Program
- Program Outcomes
- Course & Program Outcomes Matrix
- Occupational Profiles of Graduates
- Access to Further Studies
- Program Structure
- Course Structure Diagram with Credits
- Exam Regulations & Assessment & Grading
- Graduation Requirements
- Mode of Study
- Program Director (or Equivalent)
- Evaluation Questionnaires
- Courses
- General Information For Students
- About İzmir
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- Facilities for Special Needs Students
- Career Guidance Center
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- Practical Information for Exchange Students
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- National Qualifications
- Bologna Commission
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COURSE INTRODUCTION AND APPLICATION INFORMATION
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| Course Name | |
| Code | Semester | Theory (hour/week) | Application/Lab (hour/week) | Local Credits | ECTS |
|---|---|---|---|---|---|
| Spring |
| Prerequisites | None | |||||
| Course Language | ||||||
| Course Type | Required | |||||
| Course Level | - | |||||
| Mode of Delivery | - | |||||
| Teaching Methods and Techniques of the Course | ||||||
| Course Coordinator | - | |||||
| Course Lecturer(s) | ||||||
| Assistant(s) | - | |||||
| Course Objectives | |
| Learning Outcomes | The students who succeeded in this course;
|
| Course Description |
|
| Core Courses | X |
| Major Area Courses | ||
| Supportive Courses | ||
| Media and Managment Skills Courses | ||
| Transferable Skill Courses |
WEEKLY SUBJECTS AND RELATED PREPARATION STUDIES
| Week | Subjects | Required Materials |
| 1 | Project 1: From Logo to Type | None |
| 2 | Lecture on corporate type. Workshop 5: Tracing Bitmap. | Bring all necessary tools to class, sketchbook included. |
| 3 | Due date for Project 5. Due date for Workshop 5. | Submission. |
| 4 | Lecture on calligraphic styles. Workshop 6: Calligraphic Styles. | Bring calligraphic pens/nibs. |
| 5 | Project 6: Gridnik. Lecture on digital font formats. | Bring all necessary tools to class, sketchbook included. |
| 6 | Lecture on 20th century type designers. Research. | Prepare to take notes and do research. |
| 7 | Due date for Project 6. Due date for Research. Project 7: Matchbox for a Type Designer. | Bring all necessary tools to class, sketchbook included. |
| 8 | Screening. Workshop 7: Typotheater. | Bring all necessary tools to class, sketchbook included. |
| 9 | No Classes. Work in Progress. | Arrange your work independently. |
| 10 | Due date for Project 7. Project 8: Figure-Ground. | Bring all necessary tools to class, sketchbook included. |
| 11 | Lecture on Drawing Type (Analog/Digital-vector). | Prepare to take notes and to document. |
| 12 | Workshop 8: Cutting and Positioning. Technical units. | Bring all necessary tools to class, sketchbook included. |
| 13 | Written final examination. | Collect and study all course handouts and notes. |
| 14 | Prefinal for Project 8. | Prepare for Presentation |
| 15 | Final Evaluation. | Bring all necessary files to class, print outs included. |
| 16 | Review of the Semester |
| Course Notes/Textbooks | Berry, John. 2002, Language, Culture, Type: international type design in the age of Unicode. Bringhurst, Robert. 1997, The Elements of Typographic Style. Kunz, Willi. 2000, Typography: Macro + Microaesthetics. |
| Suggested Readings/Materials | All handouts authored by Alessandro Segalini. http://www.as8.it |
EVALUATION SYSTEM
| Semester Activities | Number | Weigthing |
| Participation | 20 | |
| Laboratory / Application | 4 | 20 |
| Field Work | ||
| Quizzes / Studio Critiques | ||
| Portfolio | ||
| Homework / Assignments | ||
| Presentation / Jury | ||
| Project | 4 | 20 |
| Seminar / Workshop | ||
| Oral Exam | ||
| Midterm | 1 | 20 |
| Final Exam | 1 | 20 |
| Total |
| Weighting of Semester Activities on the Final Grade | 80 | |
| Weighting of End-of-Semester Activities on the Final Grade | 20 | |
| Total |
ECTS / WORKLOAD TABLE
| Semester Activities | Number | Duration (Hours) | Workload |
|---|---|---|---|
| Course Hours (Including exam week: 16 x total hours) | 16 | 4 | 64 |
| Laboratory / Application Hours (Including exam week: 16 x total hours) | 16 | 4 | |
| Study Hours Out of Class | 16 | 4 | |
| Field Work | |||
| Quizzes / Studio Critiques | |||
| Portfolio | |||
| Homework / Assignments | |||
| Presentation / Jury | |||
| Project | 4 | 2 | |
| Seminar / Workshop | |||
| Oral Exam | |||
| Midterms | 1 | 4 | |
| Final Exams | 1 | 4 | |
| Total | 208 |
COURSE LEARNING OUTCOMES AND PROGRAM QUALIFICATIONS RELATIONSHIP
| # | Program Competencies/Outcomes | * Contribution Level | ||||
1 | 2 | 3 | 4 | 5 | ||
| 1 | To be able to use the advanced theoretical and applied knowledge attained in the areas of Visual Communication Design (Multimedia, Photography, Graphic Design and Typography), | X | ||||
| 2 | To be able to investigate, interpret and evaluate the developments on Visual Communication Design in the world and in Turkey, | X | ||||
| 3 | To be able combine images and words creatively in order to convey visual ideas | X | ||||
| 4 | To attain a high level of complex problemsolving using a variety of design methodologies, | X | ||||
| 5 | To understand the principles of compositional space | X | ||||
| 6 | To have a clear understanding of creative art direction, | X | ||||
| 7 | To attain proficiency on the implementation of production standards and to be able to use Visual Communication Design related software and communication technologies. | X | ||||
| 8 | To have an advanced level knowledge and experience in photography and video production, including image processing, editing and postproduction techniques, | X | ||||
| 9 | By using a second foreign language at least on an intermediate level, to be able to follow the information in Visual Communication Design and communicate with colleagues, | X | ||||
| 10 | To have social and ethical awareness in the stages of creating, applying and evaluating the practices related to Visual Communication Design, and to act consciously and sensitively in the application of these values, | X | ||||
| 11 | To take responsibility both as an individual and as a team member in order to solve creatively the unexpected and unforeseen complex design problems encountered in the Visual Communication Design practices. | X | ||||
| 12 | To utilize the ability to evaluate and criticize acquired knowledge and skills, to diagnose ones individual educational needs, and undertake selfdirected and continuous education in the discipline. | X | ||||
*1 Lowest, 2 Low, 3 Average, 4 High, 5 Highest